Bloggertone

Social media is still being looked at as a waste of time by many businesses.

Are you turning your back on customers? I continue to be astonished at the number of businesses that don't seem to want my custom, despite these hard times. What are you doing to make it clear to customers like me that you're open for business and ready to help me spend my hard-earned money?

I thought I’d share my favourite business tools I have used this year. I am amazed at how many amazing products for business are very inexpensive or often completely free. The only challenge is to find them in the first place. Here are my top 5 business tools of 2009.....

Given that the strength of your brand is based on the quality of your relationship with your customer, you can build a great brand using little more than ‘blood, sweat and toil’.

If you consider branding to be about making the right offer to the right customer at the right place and time, you’ll appreciate that it can make the difference between the life and death of your new business.