We have always been hugely influenced by images and messages. They form the bulk of our guidance system through life, but they are often subliminal. Do you know what your business is telling the world?
Archive for the ‘Press release’ Category
Smoke and mirrors: the signals we send reflect where we are
by on February 18th, 2010 | Comments
Category: Blogging, Branding, Marketing Strategy, Press release, Social media Marketing, online marketing
Tags: Advertising, business, Company, Corporate identity, Health, Ireland, Tobacco, Tobacco industry
The Importance of Language in Marketing
Above all, using language well builds trust among your customers. If your copy is free of basic errors and avoids over-reliance on crutch words…
The secret to creating a good press release lies in knowing what’s newsworthy about your business.
Placing Your Press Release in the Media
by on October 21st, 2009 | Comments
Category: Branding, Press release
Tags: free publicity, Press release, tips
Free publicity is the Holy Grail for businesses. Creating an eye-catching press release is an effective way to achieve this, but it’s not as easy as it seems. Journalists and editors receive hundreds of press releases every week and it can be easy for yours to get lost in the pile.
