Bloggertone

People frequently forget the main purpose of marketing: communication. Marketing allows you to communicate to your future and current customers…

In order to communicate effectively with our target market, we need to know them. Too often we make marketing decisions based on what’s important to us rather than what’s important to our customers.

I am a member of many Linkedin groups and try to participate as much as possible. Here is a list of the top 30 Irish Linkedin groups by number of members.

For many entrepreneurs, putting marketing materials together can be the most challenging aspect of their business

We have always been hugely influenced by images and messages. They form the bulk of our guidance system through life, but they are often subliminal. Do you know what your business is telling the world?

Once upon a time news was delivered on the local green by the Town Crier. His three cries commanded a respectful silence and the attention of everyone who listened attentively to his announcement…