Barney Austen

Budding entrepeneur working on software product solutions for business. My background is mainly operational and senior management roles in mobile telecoms and software houses. Areas of expertise include professional services, out-sourcing, team management and general operations management. I've made the conscious decision to create my own company having spent the last 20 years learning in the corporate world. In my contributions to this forum, I will share some insights and learnings that I've picked up along the way and hopefully they will be useful to some or all!


Posts by barneyausten:


Management

Support desks are the frontline for many businesses in providing customer service and support on products and services they provide...

Marketing

Blogging is a great base against which to conduct your social media campaign. It can be a highly powerful mechanism for attracting and retaining customers. It takes time and effort though to be successful and should not be the only avenue for business development.

Marketing

We are often all challenged in our business lives. We are often told that what we do is not unique or not good enough. We can become despondent. We are told that we are wrong. We are not wrong. We all have a vision and the capability to drive that vision to success.

Management

Cultural fit is a critical success factor to company success. Whether it applies to a new employee or a strategic partner, if the "fit" isn't right, there will be problems that will cost the company money.

Marketing

Free is an effective marketing and sales tool. In the on-line world, have consumers become too expectant for everything to be free?

Marketing

Design is a an art-form and great design allows you to be highly creative in turn...

Management

CRM is not just a concept for big business. It applies to all businesses but it has become, like so many other things, over-engineered on the back of product developments. It is about knowing and understanding your customer to deliver a greater benefit to you business.

Growth

Some helpful hints for first time entrepreneurs and business people. There is lots too think about, but some things are more important than others. Hopefully this article will give you some help.

Marketing

Social media is still being looked at as a waste of time by many businesses.

Announcements

Project management does not need to be a big overhead on your organisation. Effective project management is about communication primarily while at the same time keeping tabs on your costs and timelines. MyProjectTracker helps your business do this - let us help you.